Communicating for the global availability of sensitive products to improve the quailty of life for generations

Uhlmann Pac-Systeme from Laupheim is one of the world’s leading system suppliers for the packaging of pharmaceuticals and active ingredients in blisters, bottles and cartons. The established mechanical engineering company has evolved into an internationally operating solutions provider that is a leader in the fields of sustainability and digitalization. thepublic® supports Uhlmann Pac-Systeme in communicating […]

Enjoying wine by the glass – without opening the bottle.

Storytelling at the best time of the year: wine lovers and experts alike recommend Coravin.The Coravin wine system lets you access and pour wine from a bottle without pulling the cork. A thin hollow needle is inserted through the cork into the bottle. Subsequently, the addition of argon creates an overpressure through which the wine […]

The forgotten world-class wine

The challenge: Sherry wines are incredibly multifaceted and make excellent companions for food. Some sherry wines have been awarded 100 Parker Points and are held in great esteem by wine professionals. But the image among consumers is dominated by sweet cream sherries that are sipped by elderly ladies at bridge evenings. As Sherry Information Bureau […]

The taste, the aesthetics and the spirit of Sicily in a bottle

Donnafugata ranks as one of the most prestigious wine estates in Italy, is one of the 19 members of the Istituto Grandi Marchi and stands for pioneering work in the field of quality winemaking in Sicily. Already an icon in Italy, Donnafugata is now conquering the German premium wine market.thepublic® provides for more brand visibility […]

Made in Germany. The inventor of power tools goes international.

The world’s first power tool was an invention by a Swabian company – FEIN, which built the first electric hand drill in 1895. At that time, the company had already been in business for just under 30 years. Today, this long-established company is a world-renowned power tool manufacturer. Since 2006, thepublic® has ensured that FEIN’s […]

Sales-promoting B2B communication: sustainable labels capture new markets.

Etiket Schiller is one of the leading label manufacturers in Germany. The family-run business is a specialist in the production of self-adhesive labels, tags, stickers and type plates for industry, small trades and medicine. Since 2016, this manufacturer has been implementing an end-to-end sustainability concept both for the business and for its products. From procurement […]

Consistently thinking ahead: Engineering Kompetenz en route to digitalisation.

Walter AG from Tübingen is one of the world’s leading metalworking companies. The machining specialist offers a comprehensive range of precision tools for the automotive, aerospace and rail industry as well as mechanical engineering. At the Walter Technology Center, Industry 4.0 becomes tangible.thepublic® has been supporting Walter AG in all areas of communication since 2017: […]

Comité Champagne – 15,800 winegrowers, 300 Champagne houses and a global brand

Champagne is one of the best-known brands worldwide. Actually this statement is not entirely correct, because it is in fact a geographical indication protected in most countries of the world and throughout the EU. thepublic® is the German ambassador of the Comité Champagne and represents all of Champagne’s 15,800 winegrowers and around 300 Champagne houses […]

XROC by AUER Packaging: Ready for any mission!

On land, water or in the air: the XROC case protects high-quality equipment from water, dust and vibration. With XROC, family-owned company AUER Packaging has launched a protective case series of the highest quality. Hunters, photographers and sports fishing enthusiasts alike appreciate the product for its robustness and light weight. Since 2018, thepublic® has been […]