In November 2019, we organized an influencer event. For this occasion, we, the Bureau du Champagne Germany and eleven Influencers came together in Mannheim. The task was to translate into looks each one of the four Champagne styles: Blanc de Blancs, Blanc de Noirs, Rosé or Vintage. At engelhorn in Mannheim, the participants presented their outfits in front of an audience and a jury of experts. And with great appleause and success, at that! By the way, engelhorn is the only department store in Germany with a fabulous three Michelin stars rating. The first three prizes went to Leonie-Rachel Soyel (@leonie_rachel), Niko Spatz (@_whoisnik_) and Franziska Nazarenus (@franziskanazarenus).
Was this event a success? To find out, head to our youtube channel and check out the video for the campaign:
Impressions of the influencer campaign can also be found on Instagram. With more than 750.000 interactions: https://www.instagram.com/explore/tags/fashionmeetschampagne/
Or just search for the hashtag #fashionmeetschampagne